City of Philadelphia - File #: 060304

• File #: 060304
• Version: 0
• Type: Resolution
• Status: ADOPTED
• File created: 4/20/2006
• In control: CITY COUNCIL
• Final action: 4/20/2006
• Title: Recognizing, Honoring, and Celebrating The Greater Philadelphia Tourism Marketing Corporation for Its Great Success on Its 10th Anniversary, Building The Region's Economy and Image Through Destination Marketing to Increase The Number Of Visitors, The Number Of Nights They Stay And The Number Of Things They Do In The Five-County Region.
• Sponsors: Councilmember Rizzo, Councilmember Reynolds Brown, Councilmember Reynolds Brown, Councilmember Reynolds Brown, Councilmember Kelly, Councilmember Nutter, Councilmember Nutter, Councilmember Goode, Councilmember Goode, Councilmember DiCicco, Councilmember DiCicco, Councilmember DiCicco, Council President Verna, Council President Verna, Council President Verna, Councilmember Ramos, Councilmember Ramos, Councilmember Ramos, Councilmember Kenney, Councilmember Kenney, Councilmember Kenney, Councilmember Blackwell, Councilmember Miller, Councilmember Miller, Councilmember Tasco, Councilmember Tasco, Councilmember O'Neill, Councilmember O'Neill, Councilmember Krajewski, Councilmember Krajewski, Councilmember Clarke

Date	Ver.	Action By	Action	Result	Tally
4/20/2006	0	CITY COUNCIL	ADOPTED
4/20/2006	0	CITY COUNCIL	READ
4/20/2006	0	CITY COUNCIL	Introduced	Pass

Title
Recognizing, Honoring, and Celebrating The Greater Philadelphia Tourism Marketing Corporation for Its Great Success on Its 10th Anniversary, Building The Region's Economy and Image Through Destination Marketing to Increase The Number Of Visitors, The Number Of Nights They Stay And The Number Of Things They Do In The Five-County Region.
Body
WHEREAS, The Greater Philadelphia Tourism Marketing Corporation is a private, non-profit organization founded and funded in 1996 by the City of Philadelphia, the Commonwealth of Pennsylvania and the Pew Charitable Trusts. In 1997, The Greater Philadelphia Tourism Marketing Corporation launched the first consumer campaign to promote to potential tourists the diverse historical, cultural and entertainment/leisure aspects of the five-county region (Bucks, Chester, Delaware, Montgomery and Philadelphia); and

WHEREAS, The Greater Philadelphia Tourism Marketing Corporation promotes Philadelphia and Its Countryside as an incredible, affordable, accessible and desirable destination to the media and to leisure tourists. The resulting exposure is also naturally picked up by business travelers, convention attendees, business and university recruits, and people who travel to visit friends and relatives; and

WHEREAS, The Greater Philadelphia Tourism Marketing Corporation produced the Philly's More Fun When You Sleep Over(r) Campaign, recognized as the number one tourism recovery generator in the country; the campaign has continued into 2005; and

WHEREAS, The Greater Philadelphia Tourism Marketing Corporation designs and conducts local, regional, national and online advertising campaigns to put The Philadelphia and The Countryside "on the air" and top of mind all year long as an overnight destination and grant programs extending the advertising reach of historical, cultural and multicultural initiatives to markets beyond the five-county area; and

WHEREAS, The Greater Philadelphia Tourism Marketing Corporation works to ...